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FOR BRANDS

Grow Your Business by Licensing the IP Kids Already Love

IDN Kids is Indonesia’s largest kids IP licensing company, representing the country’s most powerful and popular children’s intellectual properties.

We help brands grow faster and win consumers by licensing IP that already lives in the hearts of millions of kids and families.

All IP
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Our characters act as growth multipliers, turning ordinary products into preferred choices. They help brands win consumer attention instantly by tapping into emotional connections kids already trust. That trust accelerates the journey from awareness to action, converting affinity into purchase. The result is stronger brand preference with both kids and parents — not just attention, but belief.

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Brand IP Licensing

License our characters and universe for use across your products, packaging, and retail touchpoints to drive immediate shelf impact and incremental sales.

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Animation Video Built-in

Integrate your brand organically into our storylines and episodes, creating contextual exposure that feels natural to children and trusted by parents.

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Experiential & Live Activation

Bring the IP to life through branded live shows, mall activations, and immersive family experiences that generate real-world engagement and retail uplift.

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Custom Video Animation

Develop fully customized animated content featuring your brand and our characters, designed for campaigns, launches, or always-on digital distribution.

Services

Turn Attention Into Your Enduring Brand Equity

Our numbers

Trusted by Parents, 
Chosen by Kids

500,000,000 +

Subscribers & Followers

500,000,000 +

Annual Content Views

500,000,000 +

Annual Watch Time Hour

500,000,000 +

Original Content Hours

Trusted by Parents, 
Chosen by Kids

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Uwa and Friends

Get to know
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Minia Tura

Get to know
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Corgiville

Get to know

Do you also want to see other IPs?

All IP
FOR TV & CONTENT PLATFORM

Increase viewership and watch time with proven kids content

IDN Kids licenses ready-to-perform content with proven millions of views— built for retention, discoverability, and international expansion.

All IP
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From nursery rhymes to animated series, our content is designed to win young audiences quickly across platforms. It drives longer watch time and stronger retention by building familiarity and trust with kids and parents alike. Our content encourages repeat viewing habits that turn casual viewers into loyal audiences. We allow your platform to expand your kids content libraries efficiently with proven, scalable titles.

FOR IP OWNERS

Grow Your IP. Scale Your Reach.

We represent high-potential and influential kids IP, helping you grow commercially by expanding licensing revenue and scaling your franchise across platforms and brands.

All IP
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From content distribution to brand licensing, we work alongside you to unlock the full commercial potential of your IP. We connect your characters with leading platforms, trusted brands, and long-term partnerships that drive real growth. You focus on creating great worlds and stories — we focus on scaling your IP into a sustainable, multi-channel business.

Let’s goooooooo!

FOR BRANDS

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FOR TV & CONTENT PLATFORM

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FOR IP OWNERS

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